How “The Phantom Of The Opera” Uses Funnels
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How “The Phantom Of The Opera” Uses Funnels

“You are your product”

James Barbour is the world’s leading “Actor-preneur” and has been mastering his craft for over 35 years. He helps others pursue their dreams and passions without having to be a “starving actor”. James sells out concerts in less than 20 minutes. He talks about the simplicity of his funnel at and how he uses it to capture leads.

“Action creates traction”


Episode Transcript

Speaker 1:                           00:00                     Welcome to funnel hacker radio podcast, where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets, and how you can get those same results. Here’s your host, Dave Woodward. Hey everybody. Welcome back to photo six

Speaker 2:                           00:18                     radio. You guys are gonna. Freak out today. This is going to be one of the funniest podcast. I’ve done a super, super long time, but I have a lot of fun guest. This one is the world’s greatest actress Preneur you’ve ever met, and a guy who I am so, so excited to bring to our audience. You’ve I’m sure if you’ve ever seen anything as far as hurting anything like beauty and the beast or phantom, you’ve heard his voice. This is the number one phantom at all times. Been a fan for the last three years as the phantom leaving Broadway as now an actor, preneur. He was the beast in beauty and the beast with all that. James, Barbara, welcome to the show.

Speaker 3:                           00:54                     It’s going to be here.

Speaker 2:                           00:55                     I am so excited to have. It was so funny. I actually met James The for the first time when we were at grant cardone’s [inaudible] walking down the hall and my Buddy [inaudible] like, oh man, you gotta meet this guy, and like, dude, I have a podcast with him soon. I’d love to go meet him, so it’s just great to have you on the show, but most of all I’m so excited about what you’re doing because you know, people say all the time won’t. Gosh, no, you have to start off with this info product and you do these types of things. I’m like, no, no, no. You have to understand. Click funnels is being used by people in so many different industries and your industry is like one of the coolest ones. So I’m just gonna just dive right into this. Tell people what you’re doing and kind of how you’re taking this thing where you’re going with it.

Speaker 3:                           01:33                     The interesting thing about my industry is that, you know, quite frankly, it’s one of the most difficult industries in which to survive. That’s the entertainment field. And I give a statistic, you know, there are different unions, there’s a screen actors guild for film and Television, and then there’s actors Equity Association for the professional stage actors. You’ve got all these Broadway performers statistic that the top 91 percent, the top one percentile of all professional stage actors make $50,000 a year or less. Ninety nine percent make $15,000 before taxes was looking at them going, man, that’s crazy right there. There’s only one percent that mic over 100,000 dollars a year. And My, I am in, in less than one tenth of one percent of what I’ve done. Look at the fact that there are so many artists out there and so many people that have these dreams, but they give up their dreams because they can’t survive long enough.

Speaker 3:                           02:36                     Right? And there are people that teach them how to act and sing and hold a camera and shoot, uh, you know, shoot a costumes or you know, or whatever, you know, make, make, you know, fashion design. But they don’t teach them how to survive. So I created this thing called the thriving artists seminar where I sort of broke down literally to steps, not the acting, not that this is your resume, this is how you get in, but literally how do you survive? Because even if you’re in that 90 first percentile stage actors and you’re making after taxes 38 grand a year living in Manhattan to survive, I doubt it and I’ve always been this person to sort of self start. And the final product that comes out of this seminar is a chapter called creates something and it’s literally where you take whatever skill set you have and going create something right? And then they’re like, OK great. I can do a concert or I can make a painting or you know, I can do this great fashion design, but how do we get people to see it? And I’m like click funnels, right?

Speaker 3:                           03:39                     In my interest. So I started saying, well wait a minute, there’s an entire world here. Look, even if you just build an email list and you’re a singer, you can build an email list of really cool stuff by putting out videos. And all this kind of stuff and build your list and then you announce a concert if you have enough people that concert’s going to be sold out in one day. Look back, I do a concert in New York or you know, pretty much anywhere where I’d build, we’re not putting it out. Suddenly these, the 21 minutes and it’s because I have enough, uh, enough followers that are interested in what I want to do. And then what I did was I also built this brand called your star power, which was taking. I’m going to stop you right there because I don’t think people understand how big of a deal that is to sell at a concert in 20 minutes off of your own list is absolutely phenomenal.

Speaker 3:                           04:30                     And I got. I know even when we were sitting there at Mandalay Bay, like, oh yeah, I do it all the time. It’s no big deal. I’m like, Whoa, you don’t understand how to sell at a concert in 20 minutes just because of the power of a list that you’ve built on clickfunnels. I’m, I’m impressed. Yeah, it’s, it’s amazing. And you know, all it is is you obviously have to drive traffic and you have to, you have to provide some sort of service. Well, if the service is there and people are following you, look, you know, if you have somebody who’s got 100 followers on, on some sort of facebook page and then you build a new building, the ability to build each one of those people tell me what I did was I realized like with Phantom in front of 1600 people eight times a week for over three years.

Speaker 3:                           05:15                     And when I talked to him, he did the numbers of people that I’ve been in front of. It’s literally tens of millions of people that are coming to see me. I’ve had a wasted opportunity to put something out there to capitalize on it. And so that’s really what it was for me because I see these, these young artists or even these older artists older, you’re like, I’m going to be 52 in April, right? I have these people that are my age, like I don’t know how to do it. I’m going to go and try to audition and I’m like, well, that if you build your following, you’re gonna, you’re gonna, stand yourself in good stead because then you can, you can cut out that middleman and you’ll be able to do stuff while you’re waiting for the next game, if that makes sense.

Speaker 2:                           05:57                     James, I’m just so excited. Honestly, I think it’s just fascinating because I run across people all the time who come up with all these excuses and I think the part I love most is you are like about eliminating every excuse possible just to go for your dreams. I think it’s the coolest thing.

Speaker 3:                           06:11                     Yeah. Look, I did this video and I did the survey. I said I asked a hundred and 5,200 people. Ninety nine percent of them says yes, and then I. Then I say, OK, well have you achieved in 99 percent of them? Say, yeah, I got my dream. And then to go, why? What stopped? You know? And it’s fear. It’s not knowledge, it’s whatever it is. And they hit these obstacles, right? So if we can provide them with the tools to go, hey look, you know, here are the tools that you can do it with. It’s not that hard, you know, you’ll have to connect the dots and have some coaching and all this kind of stuff. But when I looked at click funnels, dude, and we talked a little bit about the, you know, the other company that was so daunting and I’m sitting there because, um, you know, I got some people that work with me, but when I first started doing it, I was a one man band and I looked at clickfunnels, actionetics, and I’m just like. And I still have people work with me, like my buddy Michael Duff, who’s going to come with me to the event, uh, you know, he has a thing called Duff Web, right? This guy was one of the lead singers in the band chalk farm and he’s a techie geek and he’s like, he’s just click funnels crazy.

Speaker 3:                           07:22                     But if you have the simplicity of what click funnels is, it literally is just going, whoop, whoop, whoop.

Speaker 2:                           07:31                     I need to actually trademark those sound effects. I think James is the part I love is even because sometimes people make these super elaborate funnels and you and I were just talking even about your star power doc [inaudible]. So again, go to your Star Power [inaudible] y o u r and then s t a r p o w e r [inaudible]. That’s his funnel. It’s a super simple funnel. Walk people through what? Two pages?

Speaker 3:                           07:58                     It’s two pages. So the whole premise behind that is to unleash the star power within yourself, right? Because you know, obviously I come from an artistic world, you know, the actor world or performer world, but everybody I speak to without question has always wanted to do this or I have this artistic bent within mean if you’re a CEO, if you’re a network marketer, if you’re, you know, a youtube or wherever you are, you are your product, right? And so what I sent to these people is like, look, when I walk into a room, it’s me. I’m not selling an iphone, right? I’m selling me. So if you’re a car salesman and you’re selling fords, the first impression that’s going to come up with the client, right? So how do you make that first impression? So what your star power is is, is teaching those things that I’ve learned in my business and taking them into the business world to to create stars in your field, whatever field that is, but it’s a simple two page.

Speaker 3:                           08:48                     It’s just a free pdf that lists three items. You are your brand presentation storytelling, which is basically about communication because if you can’t communicate then you’re not going to be able to sell anything. You’re not going to be able to even talk to somebody. And then the third thing is removing the obstacles because even if you have all these skill sets and you have these obstacles, whether they’re mental, physical, or you know someone selling, you can’t. That’s your dream. You have to be able to remove them so that you can actually go and implement those things. So it’s a free pdf. They opt in, boom, there’s the email, right? And then a quick thank-you page. And so that’s all it is and I’m just capturing leads and then we’ll go out and reach out to them for the, for the bigger programs later.

Speaker 2:                           09:29                     I love it. Oh my gosh. It’s again, the whole idea here is you’ve got to build your list. That’s the most important part. We talked about funnel hacking live for those. I’m going to try to see if we get this posted before. That’s. Well, that’s actually in five days. I don’t know if I’ll get it posted before then. I’m going to try to, um, because I want people to, to see you and meet you while you’re there and have heard about you. Uh, if I put you on the spot to seeing something on my show right now, is that something you could just. A belt? I may not be able to do the whole thing if I don’t. In fact I need to get Melanie in here pretty quick because she wants to know that too.

Speaker 3:                           10:04                     Suze, suze today. Nice. And my doubts and demons on their way. Listen to this one.

Speaker 2:                           10:13                     Debower I have made is coming into play here and now today. That’s why I like that song. Just take the action now. You know your arms are still amazing. Oh my gosh. Love having to be seriously. It’s just awesome. Well, I think we’re close to wrapping things up here for the, the podcast. Anything else you wanna make sure people know about or where they can reach out to you. Anything else

Speaker 3:                           10:37                     you know, just go to your star and you can always go to James, Barbara Dot com. That’s all my performance stuff and eventually we’ll be running the click funnel stuff through there. But you know, guys, all I’m going to say to you is this in general, and I run into it every time. Look, I work in one of the most difficult professions in order to succeed. It’s not the most dangerous. I’m not out like, you know, our buddy Tim Ballard who was going to be at the thing, you know, saving lives and things like that and I’m not a police officer, but it’s, it’s a really daunting profession. It’s the only profession where you can legally discriminate, you know, as an actor, like I’m six foot four. You can have the job, you know, because like, I’m never going to play Muhammad Ali in a movie. You know what I mean?

Speaker 3:                           11:18                     You know, it’s a pretty tough, tough profession, but all I can say to you is even if you have a dream, you have that dream, but you have to take action in order to achieve it, and to me that’s the vital thing. Action creates traction and where you get the action as far as I’m concerned, is stuff like click funnels. It’s implementing these programs that are there for you to help you get to where you want to go and if I can help you get to where you want to go. That’s my thing. I love helping people reach out and I’m here.

Speaker 2:                           11:47                     I can see more than that. James, thank you so much. You’ve got a brother. Good to see. You know, one of the things that a ton to me is

Speaker 4:                           11:54                     the personal reviews that you guys leave on itunes. If you wouldn’t mind going out, rate this show, let me know how I’m doing. Just go to Itunes, click on the episode and rate and leave a comment. I read all the comments, I appreciate all the stars and everything. Everyone already left for me. Again, I really appreciate it and it’s my way of finding out how I’m doing so if you don’t mind, I’d really appreciate it and I again, thank you so much for all you guys do. Have a great day.

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